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STORIQUE SHOPPING Destination LAUNCH
The project involved overseeing the creative development and brand identity for the fashion forward shopping destination Storique.
Additionally, identifying product selection and curation across many luxury womenswear categories with a strong focus on online visual merchandising, by handpicking and curating the latest offering of must-have designer pieces.
The project also involved extensive product research, market research and customer profiling, as well as liaison and relationship building with a highly targeted range of affiliate partners.
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